We began in 1997 with a modest plan: to provide fair, honest and fully disclosed payment solutions to help businesses prosper. Never veering from our roots or our convictions, that plan has taken us and our clients to places most businesses could only dream of.
BANKS & FINANCIAL INSTITUTIONS
The Durbin Amendment
This important legislation has had a sweeping impact on businesses across the nation, by saving them real money. Throughout this website, you will learn what the Durbin Amendment is, and what you can do to get the most out of it.
What is the Durbin Amendment?
Senator Richard Durbin (D-IL) proposed the Durbin Amendment as part of the Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010 to place a cap on interchange or transaction fees.
The Durbin Amendment was written with merchants in mind. Card issuers charge less. Merchants pay less. Seems simple enough. So as a merchant, the most important thing you can do is know your numbers and determine what you should be saving. This way, you can be sure your card processor is not taking advantage of you.
What is Interchange?
Card issuers charge merchants an interchange fee every time a debit or credit card is used to make a purchase. These fees are determined by Visa and MasterCard and paid by merchants.
The founding supporter of The Merchant Bill of Rights, a public advocacy initiative that educates merchants about fair processing practices, Heartland remains steadfast and grounded in the core values that got the company to where it is today.
Know Your Rights
Integrity. Honesty. Advocacy. Tenacity.
These are the characteristics many people strive to have. These are the core values we live by every day. To put our values into action, we created a Bill of Rights for merchants and sales professionals.
National and regional associations, banks and financial institutions, POS developers, resellers and dealers, and referral service providers look to us for expertise in payment processing, as well as fair, fully disclosed pricing and unparalleled customer service.