Restaurant Solutions

• One-stop payments processing that serves all your restaurant’s business needs conveniently and efficiently
• Best-in-class data security with Heartland’s E3™ end-to-end encryption solution designed to protect data from the moment a card is swiped
• Fair pricing and full disclosure of fees and agreement terms
• Clear, easy-to-read statements that eliminate confusing and misleading fees
• Processing for all major card brands and fast access to funds with one deposit, one statement, one point of access to account information and one call for customer service
• Improved cash flow through real-time processing and quick authorizations
• Fully integrated terminals and software that work with your systems
• Round-the-clock service through a dedicated field service team and toll-free, US-based live support 24/7/365
• Easy access to your account and transaction data through our Online Merchant Center

There are two ways you can increase revenue: acquire new patrons and motivate existing patrons to spend more. At Heartland, we help you turn gift cards into powerful marketing tools that increase revenue, promote your restaurant and expand your customer base through innovative and proven techniques. Our programs are flexible and easy to implement so you can start providing these value-added offerings quickly.

When you team up with Heartland for your gift marketing needs, you’ll discover three ways to build a complete gift marketing program:

Leverage traditional gift cards.

A gift card is a great word-of-mouth marketing tool to gain new clientele. It’s a personal endorsement — from the gift card giver to the gift card recipient — to patronize your restaurant. The recipient — who otherwise may not be familiar with your business — has the chance to become a new, loyal patron.

Develop loyalty programs.

Use gift cards to generate loyalty by rewarding patrons … and motivate them to return. Turn your gift cards into stored-value cards and offer incentives that entice patrons to continue loading money onto them. We work with you to determine the incentives that resonate with your customer base. When patrons invest in your business this way, they commit to spending more money with you.

Market your business through promotions.

Leverage relationships with other local merchants who can refer business. We help you identify area businesses that offer the highest return … targeting locations your potential patrons frequent. You can use these cross-promotional relationships to draw new patrons into your restaurant by giving away preloaded gift cards, whose cost is offset by new business.

Plus, Heartland Gift Marketing^SM helps you:

• Encourage continued use of cards with special offers and incentives
• Reward patrons with real-time promotions that entice them to return and keep business steady
• Promote your program with ongoing marketing support

Heartland Connect

A virtual terminal that quickly processes credit and debit card transactions over the internet using any PC or laptop, Heartland Connect is simple to install and easy to use. All transactions are processed on our proprietary technology platform — so you don’t pay gateway fees and save money. Plus, each transaction is protected by Heartland’s state-of-the-art security systems. Authorizations are done quickly, so you get fast access to your funds.

With Heartland Connect, you get:

• Fast, simple implementation
• Reduced costs
• Continuous service
• Automatic capture of sales transaction information
• Industry-leading security and protection
• Effortless export of data in easily importable formats

Heartland WebConnect

Heartland WebConnect provides all of the features of Heartland Connect — with the added benefit of enabling your customers to place and pay for orders directly from your website. It’s an easy, fully integrated, economical way to provide your patrons with an online payment experience.

Heartland WebConnect’s user interface is simple to customize, so the payment screen matches your website’s look and feel. The redirection from your website to Heartland WebConnect is seamless — keeping your restaurant’s branding intact.

All transaction data is facilitated by our host server ― so no cardholder data ever passes through or is stored on your restaurant’s servers. This shields you from Payment Card Industry (PCI) compliance fines in the event of an internet transaction compromise. And, Heartland WebConnect is VeriSign Secured®.

You benefit from round-the-clock support and ongoing maintenance – including hardware replacement and software upgrades — reducing downtime and helping you budget effectively. And, because 360º POS has a fixed weekly subscription model, you won’t be surprised — or burdened — by miscellaneous fees that eat away at your bottom line.

With Heartland 360° POS, you get:

A Full Range of Standard Modules. Enhance operational efficiencies with a multitude of modules ranging from multiple order entry modes … to customer loyalty and gift marketing programs … delivery, reservation, table and labor management … and kitchen display, guest and server paging interfaces — all included at no extra cost.

Low Startup Costs and an All-Inclusive Weekly Subscription Model. Control your costs with 360° POS’ low startup fee and fixed weekly subscription structure.

Consolidated Statements. Enjoy the added convenience of having your POS fees debited directly from the same bank account as your card processing fees.

Perpetual Management Training. Educate your management team with initial on-site training at your restaurant, as well as online training when you need it — at no additional cost.

24/7/365 Monitoring & Support. Rest easy with our remote monitoring system that detects issues with critical components — from system hardware to software — before they affect your business. Plus, our local account managers are specially trained and available to address your service needs.

On-Site Swap Kit. Minimize downtime in emergency situations ― every 360° POS system is delivered with a kit of spare hardware components.

Proactive Hardware Replacement. Don’t be left stranded with a failing POS system ― every 360° POS hardware component is replaced with the latest technology before reaching the end of its life at no additional cost.

Analyze food costs, track inventory, evaluate product mix and understand employee productivity through a variety of powerful back-office solutions to maximize profitability. Plus, Data Central easily integrates with the leading point-of-sale systems in the industry — including Heartland’s 360⁰ POS. Simply download a smart client application on your system, and Data Central does the rest.

With Data Central, you can:

• Access key metric reports for one or multiple locations
• Manage inventory and product mix to maximize profitability
• Track cash flow and vendor invoices
• Count on a Heartland project management team to handle implementation and rollout
• Learn the system quickly with Heartland’s training program tailored for you and your staff

Data Central is powered by and a registered trademark of Restaurant Magic®.

With three Data Central packages to choose from, there’s one just right for your restaurant.

EZ Enterprise Reporting

Streamlined reporting for independent restaurants

If you are an independent operator who has limited access to business information or needs more consistent information, you can improve your business intelligence with this standardized reporting package that delivers key information in an easy-to-use format.

EZ Enterprise Reporting offers:

• Ten comprehensive pre-packaged reports for sales, trends, labor, product mix and more
• Two different dashboards providing quick snapshots of your key business metrics
• Automatic report delivery via email or mobile phone for convenient data access

Enterprise Reporting

Robust reporting for mid-tier restaurant owners

If you are an independent restaurant owner with multiple locations or more than one concept, you can obtain essential information and customized key metrics to manage your entire business with this expanded reporting package.

Robust and flexible, Enterprise Reporting delivers:

• Enterprise-wide reporting
• 200+ pre-built reports with dynamic report generation capabilities
• Exception-based reporting and alerts
• More than 20 dashboard views of key business metrics
• Automatic report scheduling and delivery via email or mobile phone for convenient data access

Management Suite

A comprehensive back-of-house solution for multi-unit operators

If you are a multi-unit operator, , you can gain a better understanding of your business and realize operational efficiencies across your entire portfolio of locations with this complete restaurant management suite. You benefit from comprehensive reporting — tailored to your business — to better manage all of your back-of-house functions.

The Management Suite includes:

Purchasing & Inventory Management

• Waste tracking
• Recipe management
• Electronic ordering/predicted ordering
• Target vs. actual cost controls

Labor Management

• Full integration with your payroll system
• Time keeping
• Employee scheduling
• Predicted scheduling

Cash Management

• Cash controls
• Paid in/paid out controls
• Reporting

Data Management

• Centralized file and document repository
• Secure, permission-based access
• Real-time distribution of information

Reporting

• Enterprise-wide reporting
• More than 300 pre-built reports
• Dynamic report generation capabilities
• Exception-based reporting and alerts
• Report scheduling and delivery

Your employees can also benefit from Heartland’s PayAdvantage Visa® Prepaid Card, which allows them to deposit their entire paycheck — or portions of it — directly onto the card to pay bills easily, budget effectively and eliminate check-cashing fees. The card offers your staff immediate access to their funds, frees them from the burden of processing paychecks — and saves you money by minimizing the costs associated with paper checks.

Count on Heartland Payroll Services^SM to deliver:

• Comprehensive, customizable payroll capabilities
• Payroll automation that frees you to concentrate on your patrons — and your restaurant’s operations
• Web-hosted access to your payroll anytime via SSL-encrypted and secure internet technology
• Online access so your employees can view their pay stubs
• Robust reporting for better business analysis
• No fees for deletions or additions of employees
• Remote check and report printing at your convenience
• Tax specialists on staff who ensure processing and filing compliance of your payroll-related taxes
• An automated general ledger interface that electronically imports payroll information directly into your accounting application — and provides free data access to your accountant
• Dedicated, skilled account representatives for speedy response to inquiries and extended, US-based customer service hours

• Scan and deposit checks into any bank at your convenience anytime
• Improve your cash flow by having your funds credited to your account as soon as the next weekday morning
• Receive automatic alerts that identify duplicate, damaged and invalid checks
• Initiate check recovery activities automatically
• Recover bad check funds efficiently with a paperless, automated recovery program that files eligible items directly with your local prosecuting attorney’s office — where available
• Operate efficiently through seamless integration with your accounting software package*

Stop Loss is powered by and is a registered trademark of transmodus Corporation.

* Heartland’s check management system integrates with most accounting software packages.